Joe da Silva | Speaker | Trainer | Coach
~ If you are no better tomorrow than you were yesterday, then you've wasted today.
Mark Sanborn, leadership speaker and best-selling author noted: “If you aren’t a little different than your competition, you’re in trouble.” Again, we are talking, like we did in the previous blog on differentiating yourself from the competition. However, there are many reasons that the competition is good for you and the service that they provide you is of a great benefit to you.
Read More “SEVEN REASONS WHY THE COMPETITION IS GOOD FOR YOU”
If you do and sound like everyone else, why would anyone choose you over someone that they are dealing with now? Further, if they are not dealing with anyone else now, why you and not one of the other clones of you? By being one of the collective, you are bringing your product and/or service into the dangerous realm of being a commodity. The only way you will ever win in that scenario is by being cheaper than anyone else. Those clones will then, offer it cheaper than you and so on until someone wins the race to the bottom. As I have mentioned before, that is the race you should never want to win.
“How are you?” “How was your weekend?” “Are you ready for a change in the weather?” “What do you think is going to happen in the game tonight?”
Are you tempted to move to the next blog? I know I am and I am the one writing it. However, how many times do you hear those questions in a day? How many times have you done it?
“If you love what you do and are willing to do what it takes, it’s within your reach.” Said Steve Wozniak the co-founder of Apple. However, how many of us get up on a Monday morning and one of our very first thoughts are something in the realm of: “I hate Mondays.” Then, four days go by and as you get up, your thought becomes: “Thank God, it’s Friday!” Sound familiar?
I have stated many times, that there is a large difference between a salesperson and a sales professional. Some of these may require you to not only change the way things are being done but may also require a change in mindset.
Read More “THE FIRST 5 STEPS TO PROFESSIONAL FROM SALESPERSON”
If we follow the prevailing thought that everything that there is can be found cheaper somewhere else in the world, then why would anyone need you to sell them a product or service?
One answer is something that I always preach during The Action Suite when we discuss the price objection in that it is never about the price.
