Hard to believe, but yes, we have reached that point where it is not only the end of the second quarter but half of the year is gone. That may be the bad news for some. The good news is that we still have half a year to go. How are we going to make the next half even better than the first?
Arithmophobia is defined as a fear of numbers. Like a lot of other phobias, it can stem from a traumatic past life experience. Such as, not being good at math in school, or failing that very important exam that was the difference between moving on, or staying back. There could have been a punishment or ridicule because of the results that you got when it came to dealing with numbers.
More and more business is being done from the comfort of home while wearing an old pair of sweat pants, t-shirt and favorite slippers. However, in my opinion (three words that always get me in trouble), I have noticed not only the proliferation of the number of emails that I get offering me programs and training but that people are trying to have a verbal conversation, digitally. Newsflash; you are annoying your potential customer.
Recently in a session of The Action Suite, we discussed the ‘art of losing.’ You may ask: “Why would we ever do a session on losing and compound that by calling ‘losing’ an art form?” There are many reasons.
This is a statement that should be firmly in the minds of anyone who comes out of our educational system. It should be the motto of every elementary and high school, as well colleges, trade schools and universities. There is a big difference in being educated and learning. I submit to you that you know some highly educated people who have not learned anything along the way.
Someone that values your service, who wants what you offer and who feels it’s important to them. That question and the answer came from a book that I have just finished called: Five Most Important Questions by Peter Drucker.
That may seem so simple that you may be wondering why do I even bring it up. The better question may be, however, who is my customer? Who is it that I should be really focused on? Who is that does need, want and can afford my product and service? Have you actually sat down and written down who your customers are? If not, I would suggest that would be a great exercise to do.